Email marketing is one of the most effective ways to reach potential customers and keep existing ones engaged. It’s why so many agencies are looking for the best WordPress email marketing plugins for their agency business.
Fortunately, there are lots of options available, each with its unique features and functionality to meet your needs.
This article will explore some of the popular email marketing software/platforms you can use for your agency or recommend to your clients. WordPress Plugins that have the functionality to run an effective email marketing campaign, pricing, and, most importantly, are easy to use and implement in WordPress.
In short, considered the “Best WordPress email marketing software” for your agency or client’s business to collect email subscribers.
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How I selected the Best email marketing plugin for WordPress?
When it comes to email marketing, selecting the right plugin is essential. Knowing which will best suit your needs can be difficult with so many available options. Below are the key points that I used in including the email marketing plugins on the list:
Features & Functionality
When selecting software to use for a WordPress website, I consider the features and functionality it offers. Automation functionality is critical in my decision-making process, allowing me to automate specific tasks and processes. This helps save time and energy while still achieving the desired results.
I also look for easy integration with WordPress websites, which makes it easier to incorporate into an existing setup or build new features quickly.
Finally, I also check for security measures such as encryption and access control to protect data from malicious actors.
By considering these criteria, I can be sure that the software I choose is suitable for small businesses and agencies.
Difficulty to Use:
Other criteria I used in selecting the email marketing plugin on the list are how easy to understand the interface. Is it easy to navigate inside the interface?
Is it simple and easy to understand when setting up automation and email subscriptions?
After all, as an agency, you’ll need to hand this to your virtual assistants if you want to grow your business or your clients in some cases.
Pricing
Lastly, the price needs to either be worth it in terms of functionality and reliability or at least affordably for small businesses or startup agencies.
30 Best WordPress Email Marketing Plugins for Agency Business
Top 30. Freshmarketer
Website: https://www.freshworks.com/crm/marketing/
Freshmarketer email marketing is a powerful and easy-to-use platform for businesses of all sizes. It provides various features to help you create, manage, and track your email marketing automation.
With Freshmarketer, you can design stunning emails with the drag-and-drop editor, create segmented subscriber lists, automate personalized emails with automation rules, use A/B testing to optimize your campaigns, and track real-time performance.
Additionally, Freshmarketer offers a wide range of integrations with popular applications so that you can easily connect your email marketing efforts to other parts of your business processes.
Freshmarketer is an incredibly versatile tool that helps businesses quickly and effectively reach customers.
Pricing & Plans
The most basic plan starts from just $19 per month, while the top-tier plan provides more advanced features and unlimited users for $99 per month.
Freshmarketer also offers custom pricing plans tailored to meet larger organizations’ needs or those needing greater flexibility in their marketing automation solutions. With these options, you can find a plan that fits your budget and needs.
Top 29. Mautic
Website: https://mautic.com/
Mautic is an open-source marketing automation platform designed to help businesses of all sizes and shapes increase customer engagement. It enables them to create, manage and track campaigns across multiple emails, web, SMS, and social media channels.
The key features of Mautic include lead nurturing, campaign management, segmentation, and scoring, analytics & reporting, and automation.
Pricing & Plans
With Mautic’s pricing and plan options, businesses can choose the best plan that meets their needs. Smaller businesses can opt for the free plan, while medium-sized businesses can select from 3 plans starting at $50 per month up to $500 per month.
Additionally, enterprises have access to an enterprise package with custom pricing. With Mautic’s comprehensive set of features, businesses are well-equipped to build relationships with their customers and grow their businesses.
Top 28. Sendlane
Website: https://www.sendlane.com/
Sendlane is an email marketing platform that helps businesses of all sizes create and manage their email campaigns. It allows users to easily design, automate, customize, and monitor their emails with features such as drag-and-drop email builders, personalization rules, automated workflows, segmentation capabilities, real-time analytics, and reporting tools.
With Sendlane, marketers can quickly create effective campaigns that help them engage their audiences and drive conversions. The platform is also integrated with third-party applications such as Salesforce, Shopify, WordPress, and more for further customization options.
Pricing & Plans
Sendlane’s pricing model depends on the number of subscribers you have in your mailing list but generally starts at $19 per month for up to 500 contacts.
They also offer a free 14-day trial to test the features before committing to a plan.
Top 27. ReachMail
Website: https://reachmail.com/
ReachMail is an email marketing platform that helps businesses create and manage successful campaigns. It allows users to design visually appealing emails, track performance, and analyze results.
The key features of ReachMail include custom templates to create professional emails, drag-and-drop editing tools for easy customization, real-time analytics to measure success, and automated email delivery.
ReachMail also offers WordPress integration to send emails directly from your WordPress blog.
Pricing & Plans
The pricing and plans depend on the number of contacts you have on your list; prices start at $10 per month for up to 500 contacts.
ReachMail offers a free trial to try it out before committing to a paid plan. With its comprehensive features, ReachMail provides everything you need for successful email marketing campaigns.
Top 26. Mailify
Website: https://www.mailify.com/
Mailify is an intuitive and robust email marketing software that allows users to create, send and track emails. It provides a range of features that make it easy to create professional-looking newsletters, manage contacts, segment lists, and measure results.
With Mailify, you can build personalized campaigns with dynamic content, optimize your delivery rate, access detailed analytics and reports, and more.
The pricing is flexible and depends on the number of subscribers you have in each list. There are various plans available for different needs, from basic to advanced.
The WordPress integration makes it even easier for users to create beautiful emails and newsletters with the drag-and-drop editor. It also offers integrations with other popular platforms such as Shopify, Magento, etc., allowing users to sync their contact data across multiple platforms.
Top 25. Emma
Website: https://myemma.com/
Emma email marketing is a powerful, easy-to-use platform that helps businesses reach their customers through email. It is designed to help you create effective campaigns, track engagement, and analyze results.
The key features of Emma include an intuitive campaign builder, a library of customizable templates, drag-and-drop design tools, a personalization engine, A/B testing capabilities, and advanced analytics. Plus, it integrates with popular platforms like Salesforce and WordPress.
Pricing & Plans
Emma is an email marketing platform that offers prices and plans to suit the needs of any business. Their basic plan starts at $9 per month and allows for up to 500 contacts, unlimited emails, and access to all features.
The Professional plan is priced at $49 per month, which includes up to 5,000 contacts, advanced segmentation, and more automation options.
For businesses that need more than 5,000 contacts or want extra features, Emma has an Enterprise plan that can be customized based on the company’s needs.
All plans come with a free trial period and 24/7 customer support.
Emma also offers discounts for prepayment and nonprofit organizations. With its flexible pricing structure, Emma is an excellent choice for businesses of all sizes.
Top 24. Campaign Monitor
Website: https://www.campaignmonitor.com/
Campaign Monitor email marketing is an online platform that enables businesses to create, send and track email campaigns. It provides a range of features such as automated emails, A/B testing, segmentation, and personalization.
The platform also offers analytics tools that allow users to monitor the performance of their campaigns in real-time.
Campaign Monitor integrates seamlessly with the WordPress plugin, allowing users to embed forms and send newsletters directly from their site. With its easy-to-use interface and powerful features, Campaign Monitor is ideal for businesses looking for an effective email marketing solution.
Pricing & Plans
Campaign Monitor’s pricing plans are based on the number of contacts you have in your database, with prices starting from $9 per month for up to 2,500 contacts.
There is also a free plan for those who want to try the platform before committing to a paid plan.
Top 23. Drip
Website: https://www.drip.com/
Drip email marketing software is a powerful tool designed to help businesses increase their customer engagement and sales. With advanced automation features, it allows businesses to easily create, send, and track email campaigns.
The key features of drip email marketing software include personalized content, automated segmentation, A/B testing, analytics and reporting, and integrated CRM.
Drip email marketing software also has a WordPress email marketing plugin, so users can easily embed forms into their WordPress sites.
This helps businesses capture leads directly from their website without manually adding them to their contact list.
Pricing & Plans
Depending on the features and services you need, plans and pricing for drip email marketing software vary. Generally, plans start at around $49 monthly for basic features such as unlimited emails, list segmentation, automated workflows, and analytics reporting.
Higher tiers offer additional features such as advanced segmentation capabilities, A/B testing tools, and integration with other marketing platforms. Depending on your needs, plenty of options can be tailored to fit your budget.
Top 22. Benchmark
Website: https://www.benchmarkemail.com/
Benchmark Email Marketing is an online platform that helps businesses and organizations reach customers and prospects. It enables users to create, send, and track emails.
Benchmark Email Marketing offers a range of features such as a drag-and-drop email editor, personalized templates, automated segmentation, real-time analytics, A/B testing, dynamic content, autoresponders, surveys & polls, and more.
Benchmark Email Marketing also has a WordPress email newsletter plugin, allowing you to effortlessly embed signup forms into your WordPress blog or website.
With its powerful features and easy-to-use interface, Benchmark Email Marketing is an excellent tool for businesses to maximize their email marketing efforts.
Pricing & Plans
Benchmark Email Marketing offers a variety of pricing plans to suit the needs of any business. Their basic plan starts at $13.99 per month and includes up to 2,000 contacts and 14,000 emails per month.
For businesses with more extensive contact lists, their Pro Plan is available for $27.99 monthly and allows you to send up to 10,000 emails to 25,000 contacts each month.
If you need more than that, their Premier Plan is available for $49.99 monthly and allows you to send up to 30,000 emails to 100,000 contacts each month.
All plans include features such as email automation, list segmentation, A/B testing, and analytics reports.
With Benchmark Email Marketing’s range of pricing plans, there’s something for everyone, no matter the size or budget of your business.
Top 21. SendPulse
Website: https://sendpulse.com/
SendPulse is an email marketing platform that helps businesses build customer relationships and grow their business. It offers many features, including email automation, contact segmentation, newsletters, and more.
With SendPulse’s intuitive drag-and-drop editor, you can easily create engaging emails to send to your contacts.
Additionally, SendPulse has a WordPress free plugin integration, so you can easily connect your WordPress website with the platform for automated emails and other features. Overall, SendPulse is an excellent choice for businesses looking for an affordable yet feature-rich email marketing solution.
Pricing & Plans
The platform also offers a variety of pricing plans to suit businesses of different sizes. The basic plan starts at $9.85 per month and includes all the essential features like automation, contact segmentation, and newsletters.
Top 20. Moosend
Website: https://moosend.com/
Moosend is an email marketing platform that helps businesses of all sizes create, send, and track their emails. It provides a user-friendly interface to design beautiful emails, manage contacts, and analyze the performance of campaigns. Key features include segmentation capabilities, automation tools, integrations with third-party services, and A/B testing.
Integrating with WordPress websites or blogs via a plugin is also easy. With Moosend’s advanced email marketing features and intuitive user interface, businesses can easily create powerful campaigns that help them effectively reach their customers.
Pricing & Plans
Moosend offers three pricing plans: free (up to 1,000 subscribers), Pro (starting at €10 per month), and Enterprise (custom pricing).
Top 19. Omnisend
Website: https://www.omnisend.com/
Omnisend email marketing is a powerful and comprehensive platform for eCommerce brands to create and send automated emails, SMS messages, and more. It has an easy-to-use drag-and-drop editor to design beautiful emails without technical knowledge.
The key features of Omnisend include automation workflows, segmentation tools, detailed analytics, and integrations with popular eCommerce platforms.
Omnisend offers WordPress integration, allowing you to embed forms easily on your website or blog posts to capture leads or send notifications.
With its wide range of features, Omnisend is an excellent choice for any eCommerce business looking to grow its customer base and increase sales.
Pricing & Plans
There are three pricing plans available: Free, Pro, and Enterprise. The Pro plan starts at $16/month, while the Enterprise plan is tailored to your specific needs.
Top 18. EmailOctopus
Website: https://emailoctopus.com/
EmailOctopus is a powerful email marketing software that allows businesses to create and send mass emails to their customers. It offers many features, such as personalizing emails with customer data, segmenting customers into groups, and tracking email performance.
EmailOctopus also offers integrations with WordPress, allowing users to easily embed forms and manage subscribers from within the platform.
Pricing & Plans
The pricing and plans are flexible; users can choose from a free plan or upgrade to one of the paid plans, which offers more features. EmailOctopus is an ideal choice for small-to-medium businesses who want to take their email marketing strategy up a notch.
Top 17. Pardot by Salesforce
Website: https://pardot.com/
Pardot email marketing software is a powerful, intuitive platform that allows users to create and manage personalized email campaigns. With Pardot, users can easily design and send stunning emails, set up automated workflows, and track performance metrics.
Key features of the software include email templates, segmentation tools, A/B testing capabilities, list management tools, and detailed reporting.
Pricing & Plans
The pricing plans for Pardot vary depending on the size of the user’s business. Smaller businesses may opt for the basic plan, which offers all the essential features at an affordable price.
There are enterprise-level plans for larger businesses or those with more complex needs with additional features such as advanced automation and integrations.
Additionally, Pardot does have WordPress integration, so users can easily connect their website to their Pardot account.
Top 16. Marketo
Website: https://www.marketo.com/
Marketo email marketing software is a powerful tool that enables businesses to manage and optimize digital marketing campaigns. It helps track, analyze, and personalize customer interactions throughout the customer journey.
The key features of Marketo include automated emails, segmentation and personalization tools, A/B testing capabilities, campaign analytics, lead scoring, and nurturing capabilities.
Marketo does have WordPress integration for added convenience when creating campaigns.
Pricing & Plans
The pricing and plan depend on the business’s needs; several packages are available. Marketo is an excellent choice for any business looking to launch effective email marketing campaigns that can be tailored to their exact specifications.
Top 15. Platform.ly
Website: https://www.platformly.com/
Platform.ly is a comprehensive email marketing software that helps businesses reach out to their customers and prospects. It allows users to create, send, and track emails in an easy-to-use interface.
The key features of this software include a drag-and-drop email builder, list segmentation, real-time analytics and reporting, autoresponders, A/B split testing, and more.
Platform.ly also provides WordPress integration to easily integrate your emails with your WordPress website for maximum efficiency.
Pricing & Plans
The pricing plans range from the basic plan at $9/month to the pro plan at $49/month, depending on the number of contacts you need to manage.
With its user-friendly interface and powerful features, Platform.ly is the perfect solution for any business looking to increase customer engagement and ROI through email marketing.
Top 14. Leadpages
Website: https://www.leadpages.com/
Leadpages email marketing software is a powerful tool designed to help businesses quickly create and manage email campaigns.
It offers a range of critical features, such as customizable templates for creating emails, an intuitive drag-and-drop editor for customizing content, A/B testing to optimize campaigns, and integrations with popular services like MailChimp, Constant Contact, and more.
Additionally, Leadpages has WordPress integration, making it easy to embed forms into posts and pages on a website.
Overall, Leadpages is an excellent choice for any business looking for a comprehensive email marketing solution.
Pricing & Plans
It offers various pricing plans to suit different needs. The most basic plan is the Standard Plan which starts at $25 per month and allows you to create unlimited landing pages, pop-ups, alert bars, and more.
The Pro Plan is the next tier and starts at $48 per month, providing access to additional features such as A/B testing, custom domains, advanced integrations, and more.
Finally, Leadpages also offers an Advanced Plan starting at $199 per month, which includes all of the features of the Pro plan plus priority customer support and additional team members.
Each plan comes with a 14-day free trial, so you can test out Leadpages before committing to it long-term.
Top 13. MailPoet
Website: https://www.mailpoet.com/
MailPoet email marketing software is a powerful tool for businesses to reach their target audience. It enables users to easily create and send newsletters, post notifications, autoresponders, and automated emails.
The key features of MailPoet include drag-and-drop email creation, the ability to personalize emails with custom fields, and comprehensive analytics so that users can track the success of campaigns.
MailPoet also has WordPress integration, allowing users to easily install and configure the plugin in their WordPress site. This makes it an ideal choice for businesses leveraging email marketing within their WordPress sites.
Pricing & Plans
In terms of pricing and plan, MailPoet offers free and paid plans ranging from $15 to $199 per month, depending on the number of subscribers.
Top 12. Convertkit
Website: https://convertkit.com/
Convertkit email marketing is a powerful and easy-to-use email marketing platform. It helps to create, manage, and grow an email list of subscribers with automated emails, forms, and landing pages.
The key features of Convertkit include segmentation and tagging, automation rules, visual workflow builder, opt-in forms and landing pages, analytics, and reporting tools.
In addition, it has WordPress integration, so you can easily embed forms into your website from within the WordPress dashboard.
Pricing & Plans
Pricing for Convertkit starts at $29 per month for up to 1,000 subscribers. Higher-priced plans offer more features, such as advanced automation rules and access to customer support.
All plans come with unlimited monthly emails and forms, and landing pages.
Top 11. Mailerlite
Website: https://www.mailerlite.com/
Mailerlite email marketing is an email marketing software that helps businesses to create and send newsletters, automated emails, and campaigns.
It offers many features, including a drag & drop editor, A/B testing, segmentation, autoresponders, signup forms, analytics, and more. Mailerlite also has WordPress integration, allowing users to embed forms easily into their website or blog post with just a few clicks.
With its easy-to-use interface, Mailerlite makes it easy for businesses to reach out to their customers with engaging emails.
Pricing & Plans
The pricing and plan are based on the number of subscribers you have. For example, having up to 1000 contacts will cost you $10 monthly.
Top 10. Klaviyo
Website: https://www.klaviyo.com/
Klaviyo email marketing is a powerful and easy-to-use platform for creating, managing, and optimizing email campaigns.
It provides key features such as automation, segmentation, personalization, analytics, reporting, and integration with popular eCommerce platforms like Shopify and Magento. Klaviyo also offers WordPress integration to help you easily create opt-in forms that integrate with your website.
Pricing & Plans
The pricing and plan options are flexible and depend on the number of contacts in your database. Basic plans start at $20 per month for up to 500 contacts, while more advanced plans include additional features such as A/B testing, advanced segmentation, dynamic content, and more.
Top 9. Infusionsoft (Keap)
Website: https://keap.com/
Infusionsoft (Keap) email marketing is a powerful tool for any business. It provides an easy way to create, send, and track emails to customers and prospects.
The key features of Infusionsoft (Keap) include automated campaigns, segmentation based on customer behavior, advanced analytics, and more. It also has WordPress integration, so you can easily connect your website or blog with the platform.
Pricing & Plans
Regarding pricing and plans, Keap offers various options depending on the size of your business. You can choose from a preliminary plan to an enterprise one that offers unlimited contacts and additional features like A/B testing and custom branding.
Top 8. iContact
Website: https://www.icontact.com/
iContact email marketing is an email service provider that helps businesses create and manage effective email campaigns. It offers a range of features to help businesses reach their target audience, including customizable templates, list segmentation, automated messages, and reporting tools.
Additionally, iContact integrates with WordPress, allowing users to send emails directly from their dashboards.
Pricing & Plans
The pricing and plan for iContact depend on the number of contacts and other features required. Plans start at $15 per month for up to 500 contacts and go up to $199 per month for up to 100,000 contacts. Additional features can be added to any plan for an extra cost.
Top 7. AWeber
Website: https://www.aweber.com/
AWeber email marketing is a powerful platform designed to help businesses grow their customer base and increase sales. It provides an array of features, such as list segmentation, automation, and analytics, to help businesses create effective campaigns tailored to their customers’ needs.
AWeber also has WordPress integration, so users can easily embed forms and opt-in boxes on their website or blog.
Pricing & Plans
The pricing and plans vary depending on the size of the business and the number of subscribers but generally range from $19/month for up to 500 subscribers to $149/month for up to 25,000 subscribers.
AWeber is an excellent choice for businesses looking for an effective way to reach their customers and build relationships with them.
Top 6. GetResponse
Website: https://www.klaviyo.com/
GetResponse is an email marketing solution that helps businesses create and send effective newsletters, campaigns, and autoresponders. It offers a range of features, such as a drag-and-drop email editor, automated segmentation, contact scoring, and A/B testing.
It also has WordPress integration, so you can easily add forms to your website or blog. GetResponse also provides detailed analytics to monitor the performance of your campaigns.
The pricing and plans depend on the size of your list, but there are different options available for small businesses and large enterprises. Its comprehensive features make GetResponse easy to stay in touch with your customers and increase engagement with your brand.
Pricing & Plans
Their basic plan is $15 per month and includes unlimited emails, contact lists, automation, landing pages, and forms. For those looking for more features, their Pro plan starts at $49 per month and includes everything in the basic plan plus advanced automation, webinars, sales funnels, and more.
They also offer an Enterprise plan which provides custom solutions to meet the specific needs of larger organizations. All plans come with unlimited customer support and a 30-day money-back guarantee.
GetResponse is an excellent choice for businesses looking to get started with email marketing or upgrade their existing solutions.
Top 5. Constant Contact
Website: https://www.constantcontact.com/
Constant Contact is an email marketing platform that helps businesses of all sizes engage with customers. It offers many features, such as customizable templates and drag-and-drop editing tools, automated campaigns, A/B testing, and more.
It also has WordPress integration, allowing users to easily create and manage their campaigns directly from the dashboard.
Pricing & Plans
The pricing and plan depend on the number of contacts in your database; the more contacts you have, the higher the price will be.
There are also discounts available for nonprofits and educational institutions. Constant Contact offers monthly and annual plans so you can choose the best fit for your budget.
Top 4. Mailchimp
Website: https://www.klaviyo.com/
Mailchimp email marketing is a popular platform for creating, sending, and managing email campaigns. It is designed to be user-friendly and can be used by anyone, from small business owners to large corporations.
The key features of Mailchimp include customizable templates, automated workflows, list segmentation, analytics and reporting, integrations with other platforms such as Shopify and Salesforce, and more.
It also has WordPress integration, allowing you to embed forms easily into your website or blog posts.
Pricing & Plans
Regarding pricing and plans, various options are available depending on the size of your business.
For small businesses, there is a free plan that includes basic features. In contrast, larger businesses may opt for the premium plans, which offer additional features such as automation tools and advanced analytics.
Top 3. HubSpot
Website: https://www.hubspot.com/
HubSpot email marketing is a powerful tool for businesses to create, send, and track emails. It offers a range of features that can help you build relationships with your customers and grow your business.
Key features include automated workflows, contact segmentation, personalized content, A/B testing, reporting, and more. HubSpot also has WordPress integration, so you can easily embed forms on your website or blog. Whether you’re just starting or have an established business, HubSpot email marketing can help you reach more customers and drive more sales.
Moreover, HubSpot API and integration are excellent tool for developers. It allows developers to quickly and easily access the HubSpot platform, enabling them to create powerful applications that integrate with HubSpot’s services.
With the API, developers can build custom solutions for their customers, allowing them to take advantage of HubSpot’s powerful marketing automation capabilities.
The integration allows developers to connect their applications with third-party services such as Salesforce, Zendesk, Slack, etc.
This makes it possible to create powerful workflows to help businesses automate tasks and improve customer experience.
In addition, HubSpot offers extensive documentation and support to ensure that developers can get up and running quickly and efficiently.
HubSpot API and integration is an excellent choice for any developer looking to maximize their development capabilities.
Pricing & Plans
HubSpot’s pricing plans are designed to suit the needs of different businesses, from small and medium-sized businesses to large enterprises. The free basic plan includes a contact database, email marketing tools, and analytics.
The Professional plan costs $50 per month and includes more advanced features such as lead scoring, content optimization, and A/B testing.
The Enterprise plan starts at $800 monthly and includes additional features such as predictive lead scoring and advanced reporting.
All plans include access to HubSpot’s customer service team for help with setup and troubleshooting. With its flexible pricing plans, HubSpot offers a cost-effective solution for any business looking to maximize its online presence.
Top 2. ActiveCampaign
Website: https://www.activecampaign.com/
ActiveCampaign is an email marketing tool that allows you to create and send personalized emails to your customers. It offers a range of features, such as automated campaigns, segmentation, A/B testing, and analytics.
It also provides integration with WordPress, so you can easily add forms and content to your website.
Furthermore, The ActiveCampaign API is exceptionally well-documented, making it easy for developers to get up and running with the platform quickly. The API documentation includes detailed information about how to authenticate, use endpoints, and retrieve data from the platform.
It also provides helpful examples of code snippets in multiple languages that can be used to access the various features of the API.
Additionally, several video tutorials on the ActiveCampaign website provide an overview of using the API and integrating it into existing applications.
ActiveCampaign’s API is well-documented and easy to understand, making it an excellent choice for developers who need a robust and reliable solution for their projects.
Pricing & Plans
The pricing and plan depend on the size of your business and the number of contacts you have; however, a free version is available for those just getting started.
ActiveCampaign is an easy-to-use platform that helps businesses maximize email marketing efforts and increase conversions.
Top 1. Sendinblue
Website: https://www.sendinblue.com/
Sendinblue Email Marketing is a powerful and efficient platform that allows you to send emails and manage your contacts. It offers an easy-to-use interface with features such as automatic segmentation, A/B testing, transactional emails, and more.
With Sendinblue Email Marketing, you can easily create effective campaigns in minutes. The key features include a drag-and-drop email builder, personalized contact profiles, an automated workflow builder, and advanced analytics.
It also has WordPress integration so that you can easily create campaigns from your WordPress site without any coding knowledge.
Moreover, it also offers API availability and documentation for developers who want to integrate the platform with their applications.
Pricing & Plans
As for pricing and plans, Sendinblue Email Marketing offers a free plan with limited features and paid plans with additional services such as advanced automation tools or extended support.
My Recommendation for WordPress Email Marketing Software
When it comes to WordPress email marketing services, the top three choices are Sendinblue, ActiveCampaign, and Hubspot.
Having personally experienced developing and setting up complex funnels and API integration with these tools, I can confidently say that they are my go-to choice and recommendation for my agency and clients.
While many available tools are being developed daily, it is crucial to balance affordability and sustainability when deciding. You don’t want to invest hundreds of hours into setting up a tool only for it to be shut down later.
All three of these options provide reliable service at an affordable price point, making them ideal for any business looking to get started with email marketing through WordPress.